Who We Are
About Us
We are a women-owned business proudly founded by Stephanie Sade Fari and her four daughters: Mariya (17), Alexis (16), Brooklyn (13), and Lydia (12). Our journey began humbly in our home, where we first started creating handcrafted candles. What started as a small, creative endeavor soon blossomed into a full-fledged business. As we honed our craft and expanded our vision, we grew from making just candles to offering an array of handmade products, including luxurious soaps, personalized cups, and custom apparel.
Driven by our passion for creativity and love for all things pink, we expanded even further. Today, in addition to our famous candles, we offer a wide range of products designed to bring out your inner girly-girl. Our boutique at Tyrone Square Mall in St. Petersburg, FL is filled with cute pink club clothes, cocktail dresses, loungewear, accessories, and an array of beauty products. Every item we sell reflects our love for fashion, fun, and femininity, providing women with everything they need to feel confident and stylish.
From local markets to opening our first brick-and-mortar store, our journey has been one of growth, learning, and perseverance. As a mother-daughter team, we are passionate about inspiring other women to pursue their dreams, just as we’ve pursued ours. We believe that success comes from hard work, dedication, and the support of a strong family. Through our products and our story, we hope to empower women everywhere to believe in themselves, embrace their uniqueness, and chase after their goals with passion and purpose.